1.10
Technology for Older Consumers: Wellbeing and Healthy Aging
To read the TCR 2023 extended description for 'Technology for Older Consumers Wellbeing and Healthy Aging', click here.
Location: Moore Annexe Building, Room Mx-34A
Track Co-chairs
Bernardo Figueiredo,
Associate Professor of Marketing,
RMIT University, AUS
Bernardo Figueiredo is an Associate Professor of Marketing at RMIT University. Bernardo's research interests focus on understanding how the globalisation of markets and cultures shapes consumption and marketing practices. Bernardo works with companies and communities to create social and organisational change. He employs diverse methodological and design tools and sociocultural analysis to propose novel insights for better human experiences and market orientation. Bernardo has published in Journal of Consumer Research, Journal of Marketing, the Journal of Retailing, Consumption Markets and Culture, Marketing Theory, the Journal of Business Research, the European Journal of Marketing, Journal of Marketing Management, among others.
Michelle Barnhart,
Associate Professor of Marketing,
Oregon State University
Michelle Barnhart is Associate Professor of Marketing at Oregon State University. Her research focuses on cultural norms, social groups, identity, and consumer well-being as produced in consumption. She has investigated the contexts of eldercare, Americans' use of credit/debt, and ethical consumption. Her current research investigates firearm consumption and policy. Her research has been published in Journal of Consumer Research, Journal of Business Research, Journal of Marketing Management, and Journal of Macromarketing, and been featured in dozens of media outlets. She currently serves on the editorial review boards of Journal of Consumer Research and Journal of Business Research.
Nil Özçaglar-Toulouse,
Professor of Marketing,
University of Lille, FR
Nil Özçaglar-Toulouse is professor of marketing at the University of Lille. Her research topics focus on theoretical issues in transformative research and in consumer culture theory (consumer resistance, ethical consumption, acculturation, identity projects); social marketing and public policy implications (e.g., immigration, fair trade, sustainable development). Her research has appeared in Organisation Studies, Marketing Theory, Journal of Business Research, Journal of Business Ethics, Journal of Marketing Management, etc. She co-organized the 4th Transformative Consumer Research Conferencein France, May 24-25, 2013. She is currently vice-president in charge of scientific edition and open science at the French Marketing Association in May 2022.